Become a Retailer

Hello Potential Boatman Group Retailer,

Please take the time and read through this quick letter as it will assist you in deciding if you should fill out an application with our company and the brands we represent.

We strive to find and partner with retailers who have a passion for paper, gifts, and the brands they represent.

Having personally been in this business for 16 years, has assisted me in understanding retailers like you. We work and partner with you in your profit and we do not place our brands in private sales or flash site events.

We design our own products or work with designers who do. We stay on top of trends, so you know you are getting something unique, fresh and stylish. The product lines are updated as needed and we like to think of ourselves as a simple one stop shop for any retailer, and in turn your clients. Our new online partner store program, IVY + ANCHOR showcases our impressive mix of six brands with designs on a wide variety of products. IVY+ANCHOR gives your customers the opportunity to shop online and support your business.

I review each application personally and look forward to receiving them. We truly hope that you choose to proceed and give your clients the chance to see the wonderful brands and collections we have to offer.

I suggest you review our personalized programs and the investments associated with these before deciding to apply, please visit our programs page and view the electronic versions of the programs you are considering.

All of our brands feature an Everyday Collection and all brands except for Rytex & Clairebella have a Holiday Collection.

Greg Geller
President
The Boatman Group

Ready to Begin? Click below to proceed to the proper retailer type application.